Takashi Murakami x MLB Limited Edition Collection for 2025 MLB Tokyo Series




On March 7, 2025, Fanatics and Complex have unveiled the Takashi Murakami x MLB Tokyo Series collection. The exclusive partnership highlights the collaboration between the renowned Japanese contemporary artist Takashi Murakami and Major League Baseball (MLB), bringing together two cultural icons to celebrate two of the league’s most storied teams for a limited-edition collection of collectibles and merchandise.

In celebration of the 2025 MLB Tokyo Series Presented by Guggenheim taking place March 18-19 at the Tokyo Dome between the Chicago Cubs and the defending World Series champion Los Angeles Dodgers, the collection celebrates the deep cultural connection between America’s favorite pastime and its influence in Japan. Featuring Murakami’s iconic vibrant colors and playful motifs, the exclusive series brings a fresh, artistic perspective to MLB merchandise and memorabilia, making it a must-have for baseball fans, art enthusiasts and collectors.

Role: Producer & Project Manager for Campaign Photoshoot & Main Campaign Animation Asset

Project Overview
:
Campaign Strategy
Design
Animation (Pre-Production, Production, Post-Production) 
Photo & Video Shoot (Pre-Production, Production, Post-Production) 
Product Photography
IRL Pop-Up Coverage

Photoshoot
:

- Creative Director: Jonathon Burford 
- Art Director: Maria Ferraresi 
- Photographer/Prop Stylist: Colin Defenbau
- Videographer/Editor: Matthew Lang
- Designers: Alan Klug & Jeffrey Zhu
- Talent: Allante Bonnet, Liborio Moreno, Mika Ware
- Hair/Makeup: Gabriella Mancha

Animation:
- Creative Director: Jonathon Burford 
- Art Director: Maria Ferraresi

IRL Pop-Up Coverage:
- Spacial Photographer: Bryan Garcia
- Spacial Videographer: Pasha Poboruev



Main Campaign Photoshoot 



The Fanatics and Complex collaboration brings together two of MLB’s most iconic teams: the Los Angeles Dodgers and Chicago Cubs, infusing Murakami’s signature style across an array of exclusive products from global sports platform Fanatics, including Nike MLB t-shirts and hoodies, alongside signature pieces - official Nike Los Angeles Dodgers and Chicago Cubs MLB Limited jerseys. 

The Fanatics apparel collection, which will incorporate Murakami’s iconic floral artwork, will also be available on individual player Nike MLB Limited jerseys for Dodgers players Shohei Ohtani, Yoshinobu Yamamoto, Mookie Betts and Freddie Freeman and Cubs players Shota Imanaga, Seiya Suzuki, and Dansby Swanson.  Fanatics Collectibles – which owns the brand Topps – will also be a part of this partnership, with a trading card set featuring Murakami’s artwork.  The chase card in that limited-offering set: a one-of-one dual-autograph card of Murakami and Ohtani, sure to be one of the most desirable and rare cards of all time.

Press Articles




ABC7 Los Angeles
artnet
AP News
Bleacher Report
CBS News
Complex
Daily Mail
ESPN
Fox Business
Fox Sports
Hypebeast
Independent
LIVING LIFE FEARLESS
MSN
NBC Los Angeles
Secret Los Angeles
Sports Illustrated
The Hollywood Reporter
TMZ
WWD
Yahoo

Social Rollout





IRL Coverage (LA & Tokyo)






Main Campaign BTS 



Additional Campaign Shots