Selena Gomez Throwback Collection
Complex Shop is taking fans through the life and career of Selena Gomez with a brand-new limited-edition Throwback Collection.
The lineup of of tees, tanks, hoodies and sweats hits three key eras in the actress and singer’s career, starting with Barney & Friends, where Gomez got her start at 10 years old (2002-2004). Then, in 2007, she played Alex Russo in her breakout role on Disney Channel’s Wizards of Waverly Place, which had a wildly successful run through 2012. And just a year later, Gomez starred in A24’s Spring Breakers, alongside James Franco, Vanessa Hudgens, Ashley Benson, Rachel Korine and Gucci Mane.
Role: Producer & Project Manager
Project Overview:
Campaign Strategy
Campaign Execution
Social Asset Design
App/Web Asset Design
Creative Director: Josh Kopeika
Producer: Noah Lashly
Set Designer: Quincie Neale
Photographer: Colin Defenbau
Videographer: Taylor Bonin
Designers: Alan Klug, Jeffrey Zhu & Grace Hwang
Campaign Assets